Ancient Geekery

SEO Snake Oil – Why you’re probably being scammed

SEO Snale Oil - Why you're probably being scammed

View SEO is big business and that always attracts scammers wanting a piece of the pie The global value of the SEO business in 2024 is estimated to reach approximately $129.6 billion, so it’s hardly surprising that millions of so-called “SEO Experts” out there want to relieve you of some of your hard-earned cash for […]

Elementor CSS Grid

The “Photo Gallery” below was created using Elementor Grid Container.   The Grid Container is potentially the most powerful addition to Elementor in a long time but, there’s a problem.  At the time of writing, the Grid Container does not support “span” options which means, out of the box, you’re limited to equally sized grid elements […]

Will AI Kill off SEO as a business?

Will AI Kill SEO?

If you want the shortest answer then, yes, AI is highly likely to kill off the SEO business as we know it. For the long answer and the explanations, you’re going to have to read on. Charlatans and snake oil salespeople I’m expecting a great deal of hate heading my way for saying what needs […]

The Pros and Cons of Working with Page Builders in WordPress: A Guide for New Users

WordPress Novice User

If you’re new to the WordPress ecosystem, you’ve probably heard the term “page builder” thrown around quite a bit. Page builders like Elementor, Beaver Builder, and WPBakery have revolutionized the way we design and build websites. But like any tool, they come with their own set of advantages and disadvantages. In this article, we’ll delve […]

How to find and keep a good web designer

A good web designer should understand Google Analytics

Word count: Reading time: minutes years If you’ve arrived here the chances are that you’re looking to have someone make you a business website or perhaps revitalize an existing one. In this article, we’ll talk about things from the customer’s perspective and cover the things you need to think about upfront and along the way.  […]

Web Design – How much text is too much?

Demonstrating narrow columns of text for maximum readability & comprehension

Word count: Reading time: minutes years Text – the poor relation All too often text content is not given the thought and attention it deserves compared to its sexier cousins design & imagery but,  we have to assume that if you include text on your web pages it serves some purpose and that purpose might […]